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該当件数:27件
Consumer market research handbook / Editor in chief: Robert M. Worcester
London : McGraw-Hill , c1972. - New York
図書
Consumer behavior : application of theory / John A. Howard
New York : McGraw-Hill , c1977. - (McGraw-Hill series in marketing)
Consumer research : introspective essays on the study of consumption / Morris B. Holbrook
Thousand Oaks : Sage Publications , c1995
Customer visits : building a better market focus / Edward F. McQuarrie
Newbury Park, Calif. : Sage Publications , c1993
The only thing that matters : bringing the power of the customer into the center of your business / Karl Albrecht with TQS Group
New York : HarperBusiness , 1993
Targeting the trendsetting consumer : how to market your product or service to influential buyers / Irma Zandl, Richard Leonard
Homewood, Ill. : Business One Irwin , c1992
Consumer behavior : research on consumer reactions / edited by Lincoln H. Clark ; assisted by Joan B. Carney
New York : Harper , 1958
Cases in consumer behavior / F. Stewart DeBruicker, Scott Ward
Englewood Cliffs, N.J. : Prentice-Hall , c1980
New dimensions in marketing/quality-of-life research / edited by M. Joseph Sirgy and A. Coskun Samli
Westport, Conn. : Quorum Books , 1995
An information processing theory of consumer choice / James R. Bettman
Reading, Mass. : Addison-Wesley , 1979. - London. - (Advances in marketing series)
Postmodern consumer research : the study of consumption as text / Elizabeth C. Hirschman, Morris B. Holbrook
Newbury Park, Calif. : Sage Publications , c1992
Classics in consumer behavior : selected readings together with the authors' own retrospective comments / [compiled by] Louis E. Boone
Tulsa, Okla. : PPC Books , 1977. - (PPC marketing series)
Consumer research for management decisions / Melvin Prince, with the collaboration of Irene A. Silbert
New York : Wiley , c1982. - (Ronald series on marketing management)
The theory of consumer's demand / by Ruby Turner Norris [i.e. Morris]
[New York] : Arno Press , 1976. - (Getting and spending)
Consumer engineering : a new technique for prosperity / by Roy Sheldon and Egmont Arens
[New York] : Arno Press , 1976, c1932. - (Getting and spending)
Consumer market research handbook / editors, Robert M. Worcester, John Downham
3rd rev. and enl. ed.. - Amsterdam ; New York : North-Holland. - New York, N.Y., U.S.A. : Sole distributors for the U.S.A. and Canada, Elsevier Science Pub. , 1986
Attitude research plays for high stakes / John C. Maloney, editor, Bernard Silverman, editor
Chicago : American Marketing Association , c1979. - (Proceedings series / American Marketing Association)
Economics and consumer behavior / Angus Deaton, John Muellbauer
: pbk,: hard. - Reprinted with corrections. - Cambridge ; New York : Cambridge University Press , 1983, c1980
Social networks and their economics : influencing consumer choice / Daniel Birke
Hoboken, N.J. : Wiley , 2013
Consumer behavior / Fred D. Reynolds, William D. Wells
Consumer behavior : theoretical sources / edited by Scott Ward [and] Thomas S. Robertson
Englewood Cliffs, N.J. : Prentice-Hall , [1973]. - (Prentice-Hall international series in management)
Rev. ed. - New Haven : Yale University Press. - London : Oxford University Press , 1952
Consumer behavior : basic findings and management implications / Gerald Zaltman, Melanie Wallendorf
New York : Wiley , c1979. - (Theories in marketing series)
Consumer choice behavior : a cognitive theory / by Flemming Hansen
New York : Free Press. - London : Collier-Macmillan , c1972
Behavioral science foundations of consumer behavior / edited by Joel B. Cohen
New York : Free Press , [1972]
New commodities and consumer behaviour / [by] D.S. Ironmonger
Cambridge [Eng.] : University Press , 1972. - (University of Cambridge. Department of Applied Economics. Monographs ; 20)