Consumer adoption and usage of broadband / Yogesh Kumar Dwivedi
| データ種別 | 図書 |
|---|---|
| 出版者 | Hershey, PA : IRM Press |
| 出版年 | c2008 |
| 本文言語 | 英語 |
| 大きさ | xix, 309 p. : ill. ; 27 cm |
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| 配架場所 | 巻 次 | 請求記号 | 資料番号 | 状 態 | コメント | ISBN | 請求メモ | 予約 | 仮想書架 | 指定図書 |
|---|---|---|---|---|---|---|---|---|---|---|
| 土:中央図書館閉架地下記念文庫室(上層) |
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TK/5103cd | a5007003182b |
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9781599047836 |
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書誌詳細を非表示
| 一般注記 | Summary: "Even with the pervasiveness of broadband and high-speed communication technologies, many consumers are not adopting the latest technologies. This book develops a conceptual model for publisher examining consumer adoption, usage, and impact of broadband utilizing various methodologies, providing a clear window into the rational decisions of potential broadband consumers"--Provided by Includes bibliographical references and index |
|---|---|
| 著者標目 | Dwivedi, Yogesh Kumar |
| 件 名 | Broadband communication systems Consumer behavior Consumers' preferences Telecommunication systems -- Government policy 全ての件名で検索 Motivation research (Marketing) -- Case studies 全ての件名で検索 |
| 分 類 | LCC:TK5103.4 |
| 書誌ID | 1000828715 |
| ISBN | 9781599047836 |
| NCID | GB30578260 |
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