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検索キーワード:(件名: #Customer relations)
該当件数:42件
Customer experience management : a revolutionary approach to connecting with your customers / Bernd H. Schmitt
Hoboken, NJ. : Wiley , c2003
図書
Statistical methods in customer relationship management / V. Kumar, J. Andrew Petersen
: cloth. - Chichester, West Sussex, U.K. : John Wiley , 2012
Consumer-brand relationships : theory and practice / edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin ; [foreword by Kevin Lane Keller]
: hbk. - London ; New York : Routledge , 2012
Customer relationship management : concept, strategy, and tools / V. Kumar, Werner Reinartz
: softcover. - 2nd ed. - Berlin : Springer , c2012. - (Springer texts in business and economics)
Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary C. Warnaby
: hbk,: pbk. - London : Sage , 2010. - (Advanced marketing series)
Customer experience : future trends and insights / Colin Shaw, Qaalfa Dibeehi, Steven Walden
: hbk. - Basingstoke : Palgrave Macmillan , 2010
The customer challenge : the inside story of a remarkable transformation in customer service / Tom Johnson with Mark Jakeman
London : Pitman , 1997
The only thing that matters : bringing the power of the customer into the center of your business / Karl Albrecht with TQS Group
New York : HarperBusiness , 1993
Customer loyalty and success / James J. Lynch
Basingstoke : Macmillan Business , 1995
Improving customer satisfaction, loyalty, and profit : an integrated measurement and management system / Michael D. Johnson, Anders Gustafsson
San Francisco : Jossey-Bass , c2000. - (The University of Michigan Business School management series)
Customer relationship management : a strategic imperative in the world of e-business / editor and contributer, Stanley A. Brown
Toronto : J. Wiley , c2000
Customer in the boardroom? : crafting customer-based business strategy / Rama Bijapurkar
: hbk. - New Delhi : SAGE/Response Business Books , 2012
Human sigma : managing the employee-customer encounter / John H. Fleming, Jim Asplund
New York : Gallup Press , 2007
Creating and managing superior customer value / edited by Arch G. Woodside, Francesca Golfetto, Michael Gibbert
: electronic bk. - [Bingley] : Emerald Insight , [20--]. - (Advances in business marketing and purchasing ; v. 14)
電子ブック
Beyond customer satisfaction to customer loyalty : the key to greater profitability / Keki R. Bhote
New York : AMA Membership Publications Division American Management Association , c1996. - (AMA management briefing)
Aftermarketing : how to keep customers for life through relationship marketing / Terry G. Vavra
Homewood, Ill. : Business One Irwin , c1992
Managing customers for profit : strategies to increase profits and build loyalty / V. Kumar
Upper Saddle River, N.J. : Wharton School Pub. , c2008
Customer loyalty : a guide for time travelers / Sionade Robinson and Lyn Etherington
: cloth. - New York : Palgrave Macmillan , 2006
CRM : the foundation of contemporary marketing strategy / Roger J. Baran & Robert J. Galka
: hbk,: pbk. - New York ; London : Routledge , 2013
Uncommon service : how to win by putting customers at the core of your business / Frances Frei, Anne Morriss
: hbk. - Boston, Mass. : Harvard Business Review Press , c2012
Retailing : market and firm level / volume editor, Praveen Kopalle ; contributors, Rajiv P. Dant ... [et al.]
: HB. - Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 1)
Retailing : store and customer level / volume editor, Michael Levy ; contributors, Dhruv Grewal, Kiran Karande, Anne L. Roggeveen
: HB. - Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 2)
Marketing strategy : customer / volume editor, Rajkumar Venkatesan ; contributors, Satish Jayachandran, Anita Luo, Joseph Pancras
Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 8)
International marketing / volume editor, Daniel C. Bello ; contributors, Esra Gençtürk, David A. Griffith, Kelly Hewett
: HB. - Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 3)
Marketing research : applications / volume editor, Robert P. Leone ; contributors, Timothy Bohling, Werner Reinartz, S. Sriram
: HB. - Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 5)
Forecasting in marketing / volume editor, Kay Peters ; contributors, Roderick J. Brodie, Timothy B. Heath, Kalyan Raman
: HB. - Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 4)
Marketing research : new methodology / volume editor, J. Andrew Petersen ; contributors, Morris George, Charlotte H. Mason, Peter C. Verhoef
: HB. - Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 6)
Marketing strategy : firm / volume editor, Raji Srinivasan ; contributors, Shankar Ganesan, Alexander Krasnikov, Girish Ramani
: HB. - Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 7)
Customer relationship management / volume editor, Denish Shah ; contributors, Lerzan Aksoy, Morten Holm, Timothy Keiningham
: HB. - Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 10)
Business-to-business / volume editor, Rajdeep Grewal ; contributors, Mahima Hada, Jean L. Johnson, William T. Ross, Jr
: HB. - Los Angeles : Sage , 2012. - (Legends in marketing ; . V. Kumar / series editor, Jagdish N. Sheth ; v. 9)
A multidisciplinary approach to service encounters / edited by María de la O Hernández-López, Lucía Fernández-Amaya
: hardback. - Leiden : Brill , c2015. - (Studies in pragmatics / general editor, Bruce Fraser ; v. 14)
Knowledge and value : a new perspective on corporate transformation / Solveig Wikström, Richard Normann [with] Barbro Anell ... [et al.]
: hbk. - London : Routledge , 1994
Building brands directly : creating business value from customer relationships / Stewart Pearson
Basingstoke : Macmillan Business , 1996
The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal
Boston, Mass. : Harvard Business School Press , c1996
Leading the Starbucks way : 5 principles for connecting with your customers, your products and your people / Joseph Michelli
New York : McGraw-Hill Education , c2014
Social media and strategic communications / edited by Hana S. Noor Al-Deen and John Allen Hendricks
Basingstoke : Palgrave Macmillan , 2013
Evaluating marketing actions and outcomes / edited by Arch G. Woodside
: electronic bk. - [Bingley] : Emerald Insight , [20--]. - (Advances in business marketing and purchasing ; v. 12)
Customer visits : building a better market focus / Edward F. McQuarrie
Newbury Park, Calif. : Sage Publications , c1993
The ultimate question : driving good profits and true growth / Fred Reichherd
Boston, Mass. : Harvard Business School Press , c2006
Japanese retailing / Roy Larke
London : Routledge , c1994. - New York
Empirical studies in Japanese retailing / Jeroen C.A. Potjes
Amsterdam : Thesis Publishers , c1993. - (Tinbergen Institute research series ; 41)
Relevance regained : from top-down control to bottom-up empowerment / H. Thomas Johnson
New York : Free Press , c1992. - Toronto : Maxwell Macmillan Canada. - New York : Maxwell Macmillan International